Personal branding is key to building the business life you want.
Think about it: do you google people before meeting them? Do you visit their LinkedIn profiles or blogs?
Everybody has to work on their personal branding and the benefits can be HUGE in the long run. For instance, my personal brand has helped me get jobs, consulting gigs and helps me all the time with my new projects.
It’s something that goes with me, no matter where my professional life takes me.
If you’re in for the long run as I am, you surely understand the need to master your personal branding right now.
“Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos, Amazon