Mobile Apps Marketing

Mobile apps marketing has emerged in the recent year as people become more mobile-oriented thanks to new technologies.

Marketers and growth hackers need to adapt to this new reality. We now have to think mobile-first and build custom experiences for mobile users whether it’s for web or native apps.

As former Product Owner & Growth Hacker for Yellow Pages mobile apps, I have had the opportunity to work for apps with millions of users and in this sections I share with you my findings, hacks and thoughts about mobile apps marketing!

How to Grow with a Viral Social Media Contest (+28’000 Participants example)

by Ambroise Debret | Feb 9, 2017 | Mobile Apps Marketing

It’s not new: contests are a great way to boost your stats and engagement. Until recently, I had no idea how powerful a viral social media contest could become when part of a well-thought viral strategy. I’m going to do many more starting now! It can indeed become one... Read More

Best Practices to Get Better App Reviews (and boost your Rating)

by Ambroise Debret | Aug 26, 2016 | Mobile Apps Marketing

Ask anyone who works in mobile app marketing, your app store reviews are key to increase your app’s downloads & ensure its success. App store ratings and positive app reviews are the only social proofs in the app store. App ratings directly impact how your app... Read More